Interview with Tasya Aulia – Cluster Director of Marketing & Communications Mövenpick Resort & Spa Jimbaran Bali and Amarterra Villas Bali Nusa Dua
Interview with Tasya Aulia – Cluster Director of Marketing & Communications Mövenpick Resort & Spa Jimbaran Bali
and Amarterra Villas Bali Nusa Dua
Congratulations on your new role! How do you feel about being the Cluster Director of Marketing & Communications for Mövenpick and Amarterra?
Big role, big responsibility and it is a new challenge to manage 2 properties of Accor.
Can you explain about your new role and describe any new program that you are planning to introduce as part of your new position?
– Implement, monitor, and evaluate marketing communications strategy, including advertising, promotions, and public relations to support the marketing objectives and maximize the positive exposure in local, national and global markets.
-Provide Budgets and allocate resources for communication programs that align with market research findings.
– Manage a departmental sub-function within a broader departmental function.
How do you manage time between these two positions?
Be authentic, integrity, courage, passionate, think one step ahead and a touch of charisma.
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